Building Sustainable Growth
Through Leadership & Innovation
Larbi Benrazzouk is a Moroccan executive, investor and business consultant with more than three decades of experience leading national institutions, supporting economic development and driving large-scale transformation projects.
His career combines engineering, finance, industrial strategy, digital transformation and innovation, enabling organizations to modernize operations while creating sustainable economic impact.
Throughout his leadership journey, he has successfully managed public institutions, developed strategic partnerships, modernized government services and contributed to strengthening Morocco’s entrepreneurial ecosystem.
Core Competencies
SME & innovative startup transformation (Strategy, Finance, Lean-services & Innovation)
Industrial property portfolio management (Trademarks, Patents & more)
Territorial development & innovation promotion across regions
Public strategies for SME promotion, capital access & productive investment
Professional Journey
Tech Entrepreneur & Serial Investor
Jun 2024 — PresentBRZ
Advisor
Jan 2021 — Mar 2023BRZ · MCi
Directeur Général
Oct 2018 — Jan 2021OMPIC
Directeur Général
Mar 2014 — Oct 2018Agence Nationale de Promotion des PME
Président
Mar 2017 — 2018INMAA Lean Manufacturing
Maroc PME — Key Results
1050+
Businesses Supported
7B DH
Capital Raised
4800+
Event Participants
OMPIC — Key Results
100%
Services Digitized
1
Startup Hub Created
1
WIPO MOU Signed
Education
Rabat, Morocco
Engineering Degree
Mohammadia School of Engineers
France
Advanced Financial Management
University of Montpellier I
Core Values
Integrity
Transparent and ethical leadership at the service of institutional trust.
Innovation
Leveraging technology and new approaches to modernize organizations.
Leadership
The art of guiding teams and institutions toward operational excellence.
Long-Term Vision
Building sustainable foundations for lasting economic growth.